7 Writer's Rules for Survival in Animation

by Rob Edwards. "Each Story Artist is “cast” to do various sequences according to their abilities with action, comedy or dramatic moments. If you’ve followed Rule #2, you’ll quickly figure out how to write to the strength of the particular artists." "The more outrageous and remarkable the world of your film is, the more it needs to be anchored with an emotional reality. Find the truth in the incredible, give your characters a beating heart, tell your stories as entertainingly as possible and have a ball doing it."